Week 8

I learned to look at a business proposal from multiple points of view, i.e., consumer, market, channels, resources and costs. I knew from my Entrepreneurship course, and a marketing course I once took that I would need to break down my product or service proposal by those categories. However, seeing them in the easy to follow model is much more intuitive. This model really allows banks, donors, and other prospective investors to grasp the full scale of what you are wanting to implement and for them to see when they might start to see a return. Having a Business Canvas Model like this is not only practical it also allows for you to appear as fully researched and prepared as you are. I most definitely see myself using this in the future.

I see myself using this as I pitch an idea to my future employers on how and why we should add a new service to what we offer our clients. I see myself even using this model to suggest how and why we should implement new employee incentives.

I enjoyed the TED talk about how design is in the details. The example he used about an answering being right in your face was humbling. The story was about this hospital that was looking to understand what their patients’ lives were like while they were in the hospital. It was truly remarkable; they put cameras on the patients faces to capture what they see all day, every single day they are there. The results were that most patients just saw the ceiling tile all day long. This heartbreaking reality made the hospital owners want to jump into action and make a change.  The speaker of the TED talk went on to say a few of the solutions that were founded: bicycle mirrors on gurneys so that patients could see their doctor or nurse who is pushing them and have some face-to-face meaningful conversations, designed ceiling tiles, and creating white board walls for inspirational notes to be written by loved ones.  When you watch something like this you realize how important being an Interior Designer is. Knowing that I can impact someone’s life this subtly and empathically penetratingly, brings value and purpose to my life.

If I could improve a shopping experience for someone, I would want to improve the shopping experience for those with visual impairment. I would like to do this because there are currently little to no sensory details to make shopping an experience for those with visual impairment. To go about this, I would first focus on the smell of the store to entice those customers in. Then, once in the store I would have them experience calming sounds such as acoustical music (set to a lower volume as to not overwhelm them) to set the vibe. Afterwards, they could touch the product which each have a textural packaging based on the raw materials of what was used to make the product that is Inside that packaging. So for instance, if a toy doll was made of rubber and horse hair, I would make a sack woven of horse hair with a rubber tie. This is transparent with ALL consumers, not just the visually impaired, on what goes into their products. This also provides a way for the impaired to feel and connect with their products.


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