I found this article very interesting because I had never put thought into how hard it might be for someone with vision or mobility problems to shop in a supermarket. This design that they are proposing would help people with these problems tremendously with their shopping experience. The device would read products to people and make accessibility easier all around for people with these conditions.
The oldest/most memorable item I have are actually three items that go together two of them are visitor passes for M.D. Anderson hospital and the other one is a ticket to get into the Houston Zoo. I got these when my grandfather was in the hospital at M.D. Anderson and I stayed with him right before he passed. These are super important to me because these are some of the last memories I have of him. If I was going to design something based on this I would design something that could be a memorial type of pass so that people could hold on to those things after a loved one passed. Also, maybe something that would make a Pass more memorable to the people visiting their loved ones.
I think a pro to empathic design is you are appealing to people’s emotions and people most people are always drawn to more emotional designs. However, these designs can be more expensive which is probably why they are not used as often so expense would be a con of empathic design. A pro to market research is that you can see how and why people are buying the things they are. However, the con to this is just because a product is selling doesn’t mean this is the best design.
The empathic design process is observation, capturing data, reflection and analysis, brainstorming for solutions, and developing prototypes of possible solutions. The first step is observation. This step is important because you need to observe and understand the person you are designing for. Second you need to capture data. This data can include but is not limited to visual, sound and sensory clues. Also, make sure that the questions are open ended when asking them. Next, is reflection and analysis. This is the time to talk to other people that way you get a different point of view and there will be no bias in your research. After this you will need to brainstorm solutions to come up with the best design possibilities for the person you are designing for and lastly is developing a prototype of these design solutions. I believe these steps are important because if you take one of them out the process will not make sense.
The biggest thing I learned from the design probes package was that you need to ask a lot of questions when designing something from someone. It is hard to get a real feel for what someone is going to need unless you ask a lot of questions. I also think that if you are going to design something meaningful and helpful you need to study the person you are designing for, for an extended period of time. This will allow you to see their emotional highs and lows and you will also get a sense for what makes them tick. This will in turn result in a better empathic design.